Liisa Pursiheimo-Marcks, M. Sc., SPHR
Photo credit: Esa Pursiheimo
With fifteen years of experience in international business, training and organizational development, Liisa Pursiheimo-Marcks is passionate about creating sustainable change in behaviors, skills and performance. Liisa led the talent management function at EZCORP, with 7000 employees in the financial services industry. As a Talent and Development Consultant at Freescale Semiconductor, Liisa spearheaded numerous organizational change initiatives and was in charge of succession planning and professional development of the Global Sales and Marketing function of over 1000 employees worldwide.
Liisa's facilitation style grounds itself on high interaction and storytelling. She is especially skilled at helping teams see and articulate their vision in an actionable way.
Liisa has a Master's degree in Economics and Business Administration, majoring in International Marketing. Having led global teams and lived on four continents, Liisa provides deep insight on navigating national and organizational cultures. She speaks English, Finnish, Spanish, plus some Swedish and German. She is a certified Senior Professional in Human Resources (SPHR). She is also a DDI certified facilitator (Development Dimensions International). After growing up in Nordic Finland, Liisa loves the hot summers of her chosen home town Austin, Texas.
I had the pleasure of working with Liisa while renewing the Touchstone performance management process. Her deep knowledge on the many facets of talent management and how they impact employee productivity provided guidance through many decisions. Liisa trained our management at multiple locations on performance evaluation, goal setting and performance improvement. She is an engaging instructor and an expert in her domain. She was able to relate to our needs and address the typical situations we face in the healthcare industry. We achieved common performance standards across the whole company and increased alignment on goals.
Chief Culture Officer - Touchstone Communities
Liisa is thoughtful and thorough in developing the right solutions for her internal customers. She is extremely collaborative and is excellent at understanding her clients' needs so that she can deliver the best product which then exactly meets their needs. From my experience, she's also executed flawlessly on several projects that she designed - specifically for the sales and marketing organization. I enjoyed working with Liisa and hope I'll have the opportunity to do so again.
Customer Loyalty Director - Freescale Semiconductor
The training Liisa recommended and drove to the organization was much more than "flavor of the month". She introduced the single most effective "culture change" training I have ever seen, and led the transformation of our organization from one based on anonymous feedback and divisive team boundaries into one based on collaboration and open feedback. This had an immeasurable but gigantic impact on our overall effectiveness.
Director, Technical Marketing - Metrowerks